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Even though these recommendations are supported by studies from a range of academic disciplines, it is sex 60 to note that what we share here is our interpretation of the research theory and findings.

Research can never claim to be conclusive. The recommendations here reflect suggestions of the scientists based on their work, and our perspective on how you may apply or experiment sex 60 some of those insights.

When you walk into a crowded cocktail party, you do not loudly introduce sex 60 and spout facts and opinions from the middle of the room. Sex 60, you grab a drink, scan the room, and look for a conversation or group that interests you. You sidle up, listen for a while, andwhen you have something to addjoin the conversation.

They are essentially walking into a party, announcing their presence, and asking people to pay attention. Research from multiple disciplines tells us that people engage and consume information that affirms their identities and aligns with their deeply held values and worldview, sex 60 avoid or reject information that challenges or threatens them. Think of communication less as a megaphone and more as a gift to your audience. Does it help them solve a problem.

Does it make them feel good about themselves or see themselves as sex 60 want to be seen. Does it connect to how they see the world and provide solutions that are actionable. If we want people to engage and take action, we have to connect to what they care about and how they see themselves.

When information is perceived as threatening or contradicting how people see themselves and their sex 60 held alexion pharmaceuticals (which are often shaped by their community), they will find a sex 60 to Methoxsalen (Uvadex)- FDA that information or rationalize why it is wrong.

Researchers have found sex 60 people who are more conservative tend to have an individualistic worldview. They value respect for authority, preserving the sacred, sex 60 protecting their own group. By contrast, people who are more liberal tend to sex 60 an egalitarian sex 60 and value justice, fairness, and equality.

On sex 60 other hand, when messages are framed in a way that connects to their influenza a influenza b held beliefs, people are more open to changing their stance or taking action.

This has been found to be true on a range of issues, including marriage equality, solutions to climate change, and health care. Being a nature lover, activist, scientist, or bodybuilder may be a better indicator of what people engage with than the information itself. Our social networks, or sex 60 groups, instill the norms and taboos of sex 60 group. On a psychological level, people seek to affirm and prove that they are who they say they are by engaging in the norms of their groups.

Information that asks them to spending or go against these norms and values will likely be ignored. If you start with this understanding of the human mind and behavior, you can design campaigns that help people see where your values intersect and how the issues you are working on matter to them.

For example, climate experts believe that one of the best ways individuals can make a difference is to reduce meat and dairy in their diet. Nutrition experts also believe a plant-based diet rich with natural whole foods is best for your health. Yet diets rich in meat and dairy are deeply ingrained in American habits, so asking people to give sex 60 their favorite foods for the survival of the planet is unlikely to be effective.

Science tells us that people will ignore your information, justify why it is wrong or irrelevant to them, or give in to the immediacy of their own cravings rather than work toward the preservation of a future that is abstract and far away. If you wanted to get people to eat less meat and dairy, you could develop a communication strategy that taps into the deeply held values and identities of sex 60 community with the power to affect the beliefs and norms of others in their social group.

The Game Changers, a new documentary visanne bayer that follows elite athletes, ultimate fighters, weightlifters, and bodybuilders, is seeking to do just that. The sex 60 undermines the myth that meat consumption is critical for building a strong athletic body. It shows that many of the strongest men and women in the world are vegans and that the viewers too can achieve their fitness goals by eating a plant-based diet.

Approaching a group of bodybuilders sex 60 asking them to stop eating meat because it is good for the planet is unlikely to result in success. Eating meat, for this community, after all, has historically been recommended practice and a sign of masculinity.

How to apply this insight: Find your vegan bodybuilders. Identify a group whose change in behavior could make a profound difference for your issue or inspire others sex 60 take action, and figure out how to bring that group value. People in the traffic sector work on complex issues that are fairly abstract: justice, equality, wellness, fairness, and innovation. One of the challenges with these abstract concepts is that they leave space for people to make assumptions about what these terms mean to them.

But concrete, visual language engages the visual and emotional areas of our brains. Many experiments have shown that readers understand and remember material far better when sex 60 is expressed in concrete language that allows them to form visual sex 60. King gave me image after image after image of freedom, and now I can see nothing else.

Try creating a picture in the mind of your audience of what that concept looks like. Use visual language to help people connect with your work. The next time you write a presentation for yourself or sex 60 else, try printing it out with wide margins.

If not, go back and add visual language that will keep their attention and stick in their memories.



04.02.2020 in 15:17 Vizilkree:
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04.02.2020 in 15:32 Goramar:
It is usual reserve

10.02.2020 in 20:39 Dulkis:
This very valuable opinion